Career Atlas USA

Career Paths From Marketing Managers

Possible next moves, computed from skill overlap, O*NET occupational relatedness, preparation level, education, and pay — not a record of people who actually made these moves.

  1. Sales ManagersLateral Move97.8% skill match

    Marketing Managers and Sales Managers share a similar Transferable Skills profile (98% match). Sales Managers sits at a similar preparation level, so this would be more of a lateral move. Median salary is about 11% lower.

    Current median salary
    $166,790
    Target median salary
    $148,270
    Current Job Zone
    4
    Target Job Zone
    4
  2. Advertising and Promotions ManagersLateral Move98.8% skill match

    Marketing Managers and Advertising and Promotions Managers share a similar Transferable Skills profile (99% match). Advertising and Promotions Managers sits at a similar preparation level, so this would be more of a lateral move. Median salary is about 20% lower.

    Current median salary
    $166,790
    Target median salary
    $133,660
    Current Job Zone
    4
    Target Job Zone
    4
  3. Purchasing ManagersLateral Move96.4% skill match

    Marketing Managers and Purchasing Managers share a similar Transferable Skills profile (96% match). Purchasing Managers sits at a similar preparation level, so this would be more of a lateral move. Median salary is about 11% lower.

    Current median salary
    $166,790
    Target median salary
    $148,080
    Current Job Zone
    4
    Target Job Zone
    4
  4. Financial ManagersLateral Move99% skill match

    Marketing Managers and Financial Managers share a similar Transferable Skills profile (99% match). Financial Managers sits at a similar preparation level, so this would be more of a lateral move.

    Current median salary
    $166,790
    Target median salary
    $166,570
    Current Job Zone
    4
    Target Job Zone
    4
  5. LogisticiansCareer Change96.3% skill match

    Marketing Managers and Logisticians share a similar Transferable Skills profile (96% match). Logisticians is in a different occupational field, but draws on much of the same underlying skill set. Median salary is about 51% lower.

    Current median salary
    $166,790
    Target median salary
    $82,320
    Current Job Zone
    4
    Target Job Zone
    4
  6. Medical and Health Services ManagersLateral Move98.1% skill match

    Marketing Managers and Medical and Health Services Managers share a similar Transferable Skills profile (98% match). Medical and Health Services Managers sits at a similar preparation level, so this would be more of a lateral move. Median salary is about 26% lower.

    Current median salary
    $166,790
    Target median salary
    $123,860
    Current Job Zone
    4
    Target Job Zone
    4
  7. Chief ExecutivesAdvancement96.3% skill match

    Marketing Managers and Chief Executives share a similar Transferable Skills profile (96% match). Chief Executives is typically a step up, requiring more preparation and paying more. Job Zone is higher (5 vs 4). Median salary is about 28% higher.

    Current median salary
    $166,790
    Target median salary
    $213,990
    Current Job Zone
    4
    Target Job Zone
    5
  8. Training and Development ManagersLateral Move97.2% skill match

    Marketing Managers and Training and Development Managers share a similar Transferable Skills profile (97% match). Training and Development Managers sits at a similar preparation level, so this would be more of a lateral move. Median salary is about 20% lower.

    Current median salary
    $166,790
    Target median salary
    $133,000
    Current Job Zone
    4
    Target Job Zone
    4
  9. Compensation and Benefits ManagersLateral Move98% skill match

    Marketing Managers and Compensation and Benefits Managers share a similar Transferable Skills profile (98% match). Compensation and Benefits Managers sits at a similar preparation level, so this would be more of a lateral move. Median salary is about 11% lower.

    Current median salary
    $166,790
    Target median salary
    $149,230
    Current Job Zone
    4
    Target Job Zone
    4
  10. Human Resources ManagersLateral Move96.7% skill match

    Marketing Managers and Human Resources Managers share a similar Transferable Skills profile (97% match). Human Resources Managers sits at a similar preparation level, so this would be more of a lateral move. Median salary is about 10% lower.

    Current median salary
    $166,790
    Target median salary
    $149,280
    Current Job Zone
    4
    Target Job Zone
    4
  11. Art DirectorsCareer Change98% skill match

    Marketing Managers and Art Directors share a similar Transferable Skills profile (98% match). Art Directors is in a different occupational field, but draws on much of the same underlying skill set. Median salary is about 31% lower.

    Current median salary
    $166,790
    Target median salary
    $114,850
    Current Job Zone
    4
    Target Job Zone
    4
  12. Training and Development SpecialistsCareer Change97% skill match

    Marketing Managers and Training and Development Specialists share a similar Transferable Skills profile (97% match). Training and Development Specialists is in a different occupational field, but draws on much of the same underlying skill set. Median salary is about 58% lower.

    Current median salary
    $166,790
    Target median salary
    $69,280
    Current Job Zone
    4
    Target Job Zone
    4
  13. Marketing Managers and Compensation, Benefits, and Job Analysis Specialists share a similar Transferable Skills profile (97% match). Compensation, Benefits, and Job Analysis Specialists is in a different occupational field, but draws on much of the same underlying skill set. Median salary is about 53% lower.

    Current median salary
    $166,790
    Target median salary
    $78,210
    Current Job Zone
    4
    Target Job Zone
    4
  14. Budget AnalystsCareer Change96.4% skill match

    Marketing Managers and Budget Analysts share a similar Transferable Skills profile (96% match). Budget Analysts is in a different occupational field, but draws on much of the same underlying skill set. Median salary is about 45% lower.

    Current median salary
    $166,790
    Target median salary
    $91,640
    Current Job Zone
    4
    Target Job Zone
    4
  15. Cost EstimatorsCareer Change97.2% skill match

    Marketing Managers and Cost Estimators share a similar Transferable Skills profile (97% match). Cost Estimators is in a different occupational field, but draws on much of the same underlying skill set. Median salary is about 53% lower.

    Current median salary
    $166,790
    Target median salary
    $78,740
    Current Job Zone
    4
    Target Job Zone
    4

Computed from O*NET Transferable Skills, occupational relatedness and Job Zone data, plus BLS wage and projections data. Categories (Advancement / Lateral Move / Career Change) are derived algorithmically, not self-reported career histories.